Community Building Strategies for TV and Radio

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Originally Aired - Thursday, October 26   |   1:30 PM - 2:10 PM

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Now that anyone with a smartphone can create content, it’s harder than ever for TV and radio to cut through all of the noise. But new technologies have created an innovative strategy for stations called community marketing, activating niche communities within your audience. Learn more about this new approach that represents the future for media brands and how to implement a community marketing strategy at your station. 


Seth Resler
Digital Strategist
Jacobs Media Strategies